Nigerian Journal of Management Studies https://njms.unilag.edu.ng/ <p>Notes to Contributors:&nbsp;<br>Nigerian Journal of Management Studies (NJMS) is dedicated to the advancement of management research. It is a peer-reviewed journal publishing high quality, original manuscript concerned with business management, marketing, entrepreneurship, banking issues. The NJMS aims to serve business, finance and accounting, industrial relations, actuarial science, insurance and other related practitioners from the business community. Its focus is unique in its commitment to promoting academic debate on status quo. Papers examine emerging trends in business management and fast-changing concerns faced by corporations, governments, practitioners and regulators from a comprehensive range of areas. Beyond the immediate crisis, economic policies, accounting and finance and business management practices affect the stability of major institutions and even national and international economies. These disciplines require ongoing investigation in order to alleviate the present crisis and help avert the next crisis. Therefore, these problems can only be addressed by researchers who are able to bridge discipline, theory and practice.</p> Faculty of Management Sciences, University of Lagos en-US Nigerian Journal of Management Studies Organizational Downsizing and Firm Performance: The Role of Asset Reduction and Firm Competitiveness https://njms.unilag.edu.ng/article/view/2569 <p><em>The study on "Organizational Downsizing and Firm Performance: The Role of Asset Reduction and Firm Competitiveness" reveals nuanced insights into how asset reduction impacts firm competitiveness. Through a quantitative analysis of two firms in Benin City, Edo State, the study utilized a sample of 118 respondents and employed Pearson correlation and regression analysis to examine the relationship between asset reduction and firm performance. The average asset reduction among firms was 20%, while firm competitiveness scored an average of 75%. The analysis indicated a moderate positive correlation between asset reduction and firm competitiveness, suggesting that while asset reduction can enhance operational efficiency and financial stability, it must be carefully managed to avoid diminishing critical resources. Findings revealed that firms that strategically aligned asset reduction with core business areas experienced improved competitiveness, whereas those with poorly planned reductions faced declines in operational capabilities and market responsiveness. The study concludes that asset reduction can be beneficial for firm performance if implemented with strategic foresight. Recommendations include conducting thorough asset evaluations before divestiture, ensuring alignment with long-term strategic goals, and focusing on reinvesting in core activities to sustain competitive advantage<strong>.</strong></em></p> Surprise OSAIGBOVO Prince Godswill AKHIMIEN Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 1 18 Customer Value and Its Consequences: A Proposed Model https://njms.unilag.edu.ng/article/view/2570 <p><em>Customer value (CV) is a powerful tool for improving customer loyalty and satisfaction. The purpose of this research is to use insights from the literature to develop a conceptual model and to suggest propositions for empirical testing. The theories underpinning the concept of customer value were identified. A conceptual model relationship showing customer value (</em><em>customer perceived value, CTV-customer transfer value; word of mouth, referrals, customer value co-creation, service, quality, image, price, </em><em>utilitarian, hedonistic, emotional value, social value, functional value), organisational climate and organisational outcomes (financial performance, strategic performance, business sustainability and productivity) nexus was developed. The authors suggested sixteen propositions for empirical validation. The study did not empirically test the propositions but only indicated that they should be tested in future research. The authors recommended that structural equation modelling should be used in analysing and testing the propositions.</em></p> Mary Shadrach OMOFOWA Chijioke NWACHUKWU Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 19 32 Capital Structure and Firm Value Evidence from Quoted Agricultural Companies in Nigeria https://njms.unilag.edu.ng/article/view/2571 <p><em>This study investigated the influence of capital structure on firm value, with specific focus on long-term debt, short-term debt, and interest coverage options available to the firm manager. </em><em>Adopting ex-post facto research design, a sample of four agricultural firms listed on the Nigerian Exchange Group (NGX), selected based on their continuous listing (2014 to 2023) and availability of annual financial reports where data were sourced was examined. Descriptive and inferential statistical methods were used, with preliminary tests: normality of data and multicollinearity test to compliment the regression analysis. Least Square Dummy Variable regression analysis technique which was employed to test the stated hypotheses, </em><em>reveals that excessive usage of long-term and short-term debt options negatively affect financial firm value, suggesting that over-reliance on debt financing can hinder market performance. In contrast, interest coverage usage option exhibits a positive effect on firm value, highlighting the importance of efficient debt management practices. </em><em>The findings emphasize the need for agricultural firms to maintain strong interest coverage ratios while minimizing short-term and long-term debt reliance to reduce liquidity risks. Based on the outcomes, this study recommends that managers of agricultural firms should adopt strategic financial management approaches, including improved cash flow forecasting and access to long-term, low-cost capital, to foster sustainable growth. </em></p> Margaret E. MADUABUCHI Rachael E. ABUSOMWAN Beauty E. JACKSON-AKHIGBE Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 33 65 Customer Loyalty Programs and Repeat Purchase Behavior of FMCG in Nigeria https://njms.unilag.edu.ng/article/view/2572 <p><em>Customer loyalty programs have been a crucial strategy for fostering consumer retention and enhancing sales in the fast-moving consumer goods (FMCG) sector. This study examined the effect of reward incentives on repeat purchase behavior, specifically focusing on purchase frequency among FMCG consumers in Esan West Local Government Area, Edo State, Nigeria. A survey research design was adopted, with a population of 76 FMCG consumers, and the Krejcie and Morgan sampling technique was used to determine a sample size of 59 respondents. Primary data were collected using structured questionnaires, and the results were analyzed using percentage analysis and correlation analysis. Findings revealed that 80% of respondents agreed that reward incentives positively influenced their purchase frequency, and correlation analysis further established a significant relationship (r = 0.682, p &lt; 0.01) between reward incentives and repeat purchase behavior. The study aligned with the Theory of Planned Behavior (Ajzen, 1991), which posited that consumers who perceived loyalty rewards as valuable were more likely to engage in repeat purchases. The study concluded that FMCG brands that invested in attractive and easily redeemable reward incentives fostered long-term consumer loyalty. Personalized and digital-based loyalty programs were also identified as effective strategies for increasing customer retention. The findings provided valuable insights for businesses seeking to optimize loyalty programs and enhance repeat purchase behavior in Nigeria’s competitive FMCG industry.</em></p> Smart OSARENMWINDA Ekanem Daniel EKANEM Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 67 83 Peer Relationship and Self-Esteem Among Undergraduates of University of Lagos https://njms.unilag.edu.ng/article/view/2573 <p><em>This study investigated the influence of peer relationship on self-esteem among undergraduates at the University of Lagos, with the aim of examining the influence peer relationship has on self-esteem. The study used a cross-sectional survey design, involving 400 undergraduates. Data was collected from across various faculties with the Index of Self-Esteem (ISE) scale that, measured self-esteem, and the </em><em>Community and Youth Collaborative Institute School Experience Surveys,</em><em> (CAYCI) Peer Relationship Scale by </em><em>(Anderson-Butcher, etal., 2013)</em><em> to elicit information on peer relationships. The result show that, peer relationship significantly influenced the experience of low self-esteem among undergraduates (Β = -0.111, t = 21.87, p &lt; .05) with poorer peer relationships associated with low self-esteem.&nbsp; The regression model was statistically significant (F = 4.97, p &lt; .05).</em> <em>This study’s findings underscore the importance of positive peer relationships in enhancing self-esteem. This finding suggests that interventions aimed at improving peer interactions could be effective in boosting self-esteem.</em></p> Sylvester Ororume ATIRI Omonigho Simon UMUKORO Sinmiloluwa Peace AJAYI Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 84 111 Triadic Mutually Assisted Destruction in Niger Delta Region: SPDC and Host Communities Perspectives https://njms.unilag.edu.ng/article/view/2574 <p><em>The Niger Delta region has experienced numerous crises and conflicts over the years due to perceived neglect and other factors. The focus of this study is to examine the impact of Triadic Mutually Assisted Destruction in Niger Delta Region: SPDC and Host Communities Perspectives. The study review extant literature on Triadic Mutually Assisted Destruction conflict management strategies such as alternative dispute resolution and corporate social responsibility and their influence on organizational performance, the study also review relevant theory and empirical work carried out in this area of study. The findings indicate a significant positive effect of the corporate social responsibility and alternative dispute resolution on organizational performance, and concluded, that SPDC should consider the preferences of the host communities to foster peace in the Niger Delta region, the study recommended that a grassroots approach should be given cognizance to ensure comprehensive effectiveness. </em></p> Martins IYAMABHOR Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 112 128 The Contributions of Microfinance Banks to Nigeria’s Economic Growth https://njms.unilag.edu.ng/article/view/2575 <p><em>The study examined the </em><em>impact of microfinance bank on the economic growth in Nigeria. The specific objectives were to examine the impact of micro loans, micro investment, micro deposit and microfinance bank contributions to agricultural production on economic growth in Nigeria. </em><em>The study adopts ex-post facto research design. Ex post facto research is a design that&nbsp;begins after an event has occurred and without the interference of the&nbsp;investigator.&nbsp; This is a time series and country specific research as such the population is centred on Nigeria. Time series research is&nbsp;a specific way of analyzing a sequence of data points collected over an interval of time. The research is not firm specific rather, it is country specific as such the population and same are the same. The study </em><em>covers an interval of 29 years (1995 2023). Data collected were analysed using descriptive statistics and inferential statistics. The result from the analysis revealed that there exist a positive and insignificant between microfinance loan and economic growth in Nigeria, there exist a significant positive relationship between microfinance investment and economic growth in Nigeria, there exist a significant positive relationship between microfinance deposit and economic growth in Nigeria and there exist a significant positive relationship between agricultural production and economic growth in Nigeria. Based on the findings the study further recommends that in other to boost the economy microfinance should advance more loans to the public, microfinance institutions should channel very high proportion of their credits to the productive and real sectors of the economy for valuable impact of their operations on Nigeria’s economic growth and Microfinance banks (MFBs) ought to lead in maintaining ethical and professional standards by providing soft loans to reliable and promising entrepreneurs.</em></p> Dennis O. OGBETA Rachael E. ABUSOMWAN Beauty E. JACKSON-AKHIGBE Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-15 2025-05-15 27 2 129 154 Corporate Governance and Corporate Social Responsibility: Strategies for Sustainable Business Practice in MTN Nigeria https://njms.unilag.edu.ng/article/view/2587 <p><em>Corporate governance and corporate social responsibility (CSR) have gained immense significance in the contemporary business landscape, influencing organisations’ operational strategies and ethical behaviour across various industries. The study focused on the impact of corporate governance on the corporate social responsibility of MTN Nigeria, which the MTN Nigeria Foundation manages. The study adopted an ex-post-facto research design, and the data used for analyses is mainly secondary data. After implementing the Autoregressive Distributed Lag technique, the findings of the study established the intersection between corporate governance and CSR. Board size and board gender diversity both exhibited a significant negative intersection with CSR in MTN Nigeria. </em><em>The outcome of this study speaks to the need for a review of board composition</em><strong>.</strong></p> Ahmed Mohammed AUDU Abdullahi Shehu ARAGA Ama UDU Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-27 2025-05-27 27 2 155 177 Impacts of Social Media on Rural Security in Oke-Ogun Area of Oyo State, Nigeria https://njms.unilag.edu.ng/article/view/2588 <p><em>Insecurity is now a global concern, and Nigeria is having its own fair share of this challenge. Presently, there is hardship in Nigeria, occasioned by high cost of living and insufficient food production. This is largely due to insecurity in the rural areas, which is responsible for agriculture and food production. This shows gross inadequate and inefficient public security provision. One of the emerging technologies for managing security challenges is the social media. Therefore, this paper examines the impacts of the adoption of social media on rural security in Oke-Ogun area of Oyo State, Nigeria. Using survey design and questionnaire as the instrument, analysis of primary and secondary data through descriptive and inferential statistical tools, the findings show that there is moderate adoption of social media platforms in the Oke-Ogun area, significant experiences of previous rural insecurity activities, fair usage of the platform for various rural security-enhancing activities, and moderate impacts of social media on rural security in the area. The paper recommends increased budgeting, improved communication infrastructure, more engagement and orientation on the specific-purpose-use of social media for rural security, and censoring programmes that can enhance security and deliberately establishing media platforms for security issues, to strengthen the impacts of social media on rural communities in Nigeria. </em></p> Ademola A. ADEROGBA Anjola ALATISE Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-27 2025-05-27 27 2 178 199 Navigating Risks, Driving Performance: Unveiling The Impact of Risk Management Strategies in Nigerian Financial Institutions https://njms.unilag.edu.ng/article/view/2596 <p><em>This study uses panel data regression analysis to investigate how risk management methods affect Nigerian banks' financial performance. Using panel data from ten financial institutions listed on the Nigerian Stock Exchange between 2014 and 2023, In order to assess the impact of operational risk (as measured by the cost-to-income ratio), credit risk (as measured by the non-performing loan ratio), liquidity risk (as measured by the liquidity coverage ratio), and leverage (as measured by the loan-to-deposit ratio) on bank profitability, as measured by return on assets (ROA) and return on equity (ROE), the study uses panel regression analysis, which includes pooled OLS, fixed effects, and random effects models.&nbsp; Purposive sampling is the method employed, focussing on banks with reliable data availability.&nbsp; While correlation results demonstrate that aggressive lending and greater operational expenses lower asset returns, descriptive analysis reveals that banks are generally moderately profitable.&nbsp; While the impacts on ROE differ per institution, regression findings show that CIR and LTDR have a substantial and negative impact on ROA across all models.&nbsp; The significance of bank-specific features is demonstrated by the Hausman test, which verifies the random effects model.&nbsp; The results show that in order to increase profitability, Nigerian banks must have strong risk management procedures.&nbsp; To maintain financial stability, it is advised that banks concentrate on cutting operational inefficiencies and credit risks while regulators bolster monitoring.</em></p> Ademola Adeniran ADEWUNMI John Ayodele ADEKAMBI Amaka Abiola FELIX Copyright (c) 2025 Nigerian Journal of Management Studies 2025-05-30 2025-05-30 27 2 200 219